The Hillsdale Collegian
  Volume 127, Number 7                            October 30, 2003
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Features
Tuition increases prompt legislative intervention


     Washington State University boasts the largest hot tub on the West Coast. The 52-person spa is an example of the millions of marketing dollars some colleges and universities are spending on recreational facilities.
     Yet college students have endured the largest tuition increase in decades, prompting the federal government to seek legislation that would cut funding to schools whose costs rise faster than the rate of inflation.
     The College Board released a new study showing that the cost of tuition in the nation's four-year colleges and universities has skyrocketed 47 percent over the last decade -far higher than the year's rate of inflation. This increase is the highest jump in the past 30 years, with state schools charging 9.8 percent more than last year, and private schools charging an average of 5.7 percent more.
     In response, Howard P. McKeon, a Republican senior member of the House Committee on Education and the Workforce, introduced a bill earlier this month that would penalize colleges whose yearly increases consistently surpass the inflation rate.
     Hillsdale College has also raised their cost of tuition this year by 5 percent, from $15,000 to $15,750. But Provost Robert Blackstock said Hillsdale's increase is caused by different factors than those driving most private and state schools.
     Blackstock said increases in state and private school tuitions could be attributed to two main factors.
     First, as federal support for financial aid continues to rise, colleges and universities increase tuition to get a larger share of the money.
     At the same time, state budget cuts have diminished state support for higher education.
     A recent survey by the National Conference of State Legislatures found that state spending on higher education has dropped an average of 2.2 percent this year, with some states decreasing expenditures by over 10 percent.
     Yet John Boehner, the chairman of the House Committee on Education and the Workforce, said in a recent New York Times article that hyperinflation in college costs has plagued parents and students for more than a decade, but cannot be attributed to lack of state or federal spending, since tuition has continually risen despite increases in state investments in the past.
     Hillsdale Director of Admissions Jeffrey Lantis said that as more schools build new dorms with indoor whirlpool spas and other lavish marketing targets, it becomes hard to justify the excuse of under-funding in the mind of the consumer.
     "These lavish accommodations are a concern," he said. "As non-profit organizations, competition among colleges for the best students has created this huge marketing push that really has nothing to do with education."
     At Hillsdale, this year's tuition increase was brought on by economic factors that have diminished the school's endowment. Scholarships, which increase along with tuition hikes, are covered with endowment funds. However, they do not decrease even if the endowment return suffers. The tuition increase is part of a response to offset and balance these factors.
     Blackstock said Hillsdale is affected by state and federal funding, as schools take these revenues and build expansive recreational and entertainment venues in an attempt to draw the best students. This forces other schools to compete in one form or another.
     "At Hillsdale there is a constant tension, because we are told that we are worth more and should raise tuition," he said. "Every year I have been here, the winner of the argument has always been the side that seeks to keep tuition as low as possible."
     Lantis said education has "lost its way" in the course of the recruitment battle, and that this new tuition explosion is a sharp reminder of how far higher education has moved from the business of educating to the business of marketing.
     "It is yet another manifestation of cultural decay, and loss of educational focus," Blackstock said. "Perhaps we have forgotten that Alexander the Great did OK with Aristotle, and without an indoor water park."

 

 

 

 

 

 

 

 

 

 

 

 

 

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